Package car decals

Discussion in 'UPS Discussions' started by automaticP1300, Apr 18, 2015.

  1. automaticP1300

    automaticP1300 New Member

    Had anybody noticed that the new package cars and any cars being painted now don't include the "Synchronizing the world of commerce" under the "Worldwide Services?" I think it looks a little plain now. No other complaints otherwise on my brand new car! Drives like a dream. image.jpg
     
  2. burrheadd

    burrheadd Superstar

    Stickers were to expensive
     
  3. automaticP1300

    automaticP1300 New Member

    You know I thought the very same thing: if those stickers cost $10 per car.........
     
  4. Turdferguson

    Turdferguson Guest

    They would only make a profit of 4.99 billion ?
     
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  5. automaticP1300

    automaticP1300 New Member

    But with ORION we will make that back, and then some!

    I'm sure it was cost issue. If I'm not mistaken I believe they took it off the aircraft as well. I just think it's not as aesthetically pleasing.
     
  6. UpstateNYUPSer

    UpstateNYUPSer Very proud grandfather.

    Would you prefer "United Problem Solvers" plastered on the side of your package car?
     
  7. burrheadd

    burrheadd Superstar

    I liked
    " We Love Logistics"
     
  8. Shifting Contents

    Shifting Contents Most Help Needed

    Was spelled wrong on a couple of our workhorses when they rolled them out.

    Automotive heat gunned the whole thing off. Must have inspired them.
     
  9. Austin.Was.My.Hero

    Austin.Was.My.Hero quod erat demonstrandum

    UPS could afford the package car stickers if all the old timers would quit receiving paper checks and simply allow direct deposit.
     
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  10. thecamel

    thecamel Waiting to put the re in front of tired

    making room for the coke, pepsi, budweiser, maybe even nascar, and college basketball logos
     
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  11. PT Car Washer

    PT Car Washer Well-Known Member

    Leave my paper check out of this.
     
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  12. The Driver

    The Driver Active Member

    All corporations seem to want to simplify the message, seems like that's what's happening here.
     
  13. The Driver

    The Driver Active Member

    I thought "We <3 Logistics" would be cool until I realized it would be a PR disaster when someone snaps the first photo of a mangled package car on the side of the road.
     
  14. rod

    rod retired and happy

    I tried a couple of times to have all that BS paperwork you get from your investments sent to me online but failed so to hell with them. Some of that stuff must weigh 2 or 3 pounds. Especially around voting time they flood my mailbox with crap.
     
  15. rod

    rod retired and happy


    You younger people might not realize it but up until the 1980's (I believe) UPS did absolutely no TV, Newspaper, Magazine, sporting event or any other kind of advertising other than having the decals on the trucks. UPS was such a well liked company that advertising wasn't necessary. I still remember the first ad UPS took out in a magazine although I can't remember which one it was. News Week or something like that.
     
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  16. Brownslave688

    Brownslave688 You want a toe? I can get you a toe.

    Even with direct deposit you still get a paper invoice.
     
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  17. UpstateNYUPSer

    UpstateNYUPSer Very proud grandfather.

    Not if you are paperless direct.
     
  18. realbrown1

    realbrown1 Annoy a liberal today. Hit them with facts.

    I don't.
     
  19. automaticP1300

    automaticP1300 New Member

    I started in '03 just before they unveiled the new logo. When I started driving in '05 I drove a package car with the old logo. It had the half globe looking thingy towards the rear of the car. Good looking scheme I thought. And I remember it took years to get all of our cars painted and in the new scheme. I know it's a small change, but removing "synchronizing the world of commerce" seems like a quick change to the look of the fleet that UPS rarely makes.

    Also, I'm not sure if anyone has noticed this: the new decals are not reflective. Kinda surprises me as we are kept out after dark much more now.
     
  20. reydluap

    reydluap Active Member

    So true, in the late 70's early 80's, I was a car washer and was always drilled on having to keep the package cars clean inside and out every night. A dirty package car wasn't allowed on the street the next day at all. I was always told the best advertising UPS had was a shiny package car delivering right in the face of the public. Our clean image (vehicles and uniformed drivers) were perceived as being professional and superior to our competition.

    If UPS would re-direct their marketing dollars, they could get more bang for their buck. It has to be cheaper to go back to paying the PT'ers (that are presently employed) a few hours to wash package cars. UPS would then again have that clean image sitting right out in the face of all of the public every day, rather than having a race car go around in circles or some golf course signage that only a few people notice. JMHO. But what do I know.........
     
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