LOL. I wouldn't consider this offensive, just a cultural thing. If I see a friend, I immediately challenge them to a beer chugging contest regardless of race.
It's still discrimination, just when it's being wielded by those who would otherwise might be discriminated against themselves. Some might call it poetic justice. Two wrongs don't make a right.
Oh good lord. It was a jab at the semantics of the term "reverse discrimination." See Carlin, George; Wright, Steven; or Hedberg, Mitch. I figure a lot of the people here could identify with the latter.
It doesn't exist here at FedEx, because we have P-S-P. George Carlin would have you pinned up against the wall in about 3 seconds because he'd have ferreted your corporate allegiance out immediately.