UPS Now a Corporate Sponsor of Southeastern Conference - UPS UPS (NYSE:UPS) today announced it has become the official package delivery and logistics sponsor of the Southeastern Conference and all SEC Championship events. The contract, which was negotiated through SEC Sports Marketing, an IMG College Property, will run through June 2013. The sponsorship provides UPS with official corporate sponsor status including category exclusive use of conference logos, marketing rights, SEC television and web presence, event signage and merchandise. Additionally, the company will have a category exclusive presence at the Dr. Pepper SEC FanFare during the Conference's annual football championship weekend and men's basketball tournament. These two events, held in conjunction with the respective SEC Championships, draw more than 60,000 fans each year.