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Brown Cafe UPS Forum
UPS Discussions
What UPS is doing to survive this bad economy
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<blockquote data-quote="dilligaf" data-source="post: 474228" data-attributes="member: 11476"><p>Interesting thought Lifer. What you say makes sense. I know Super Bowl adds are expensive (at 3 mil for 30 secs), but many of the adds are talked about for months afterwards. I wonder though, if we were to put an add in the Super Bowl, how much of an uproar this would cause with employees and shareholders alike. UPS does need to come up with something new and innovative as far as advertising. Whiteboard is getting old.</p></blockquote><p></p>
[QUOTE="dilligaf, post: 474228, member: 11476"] Interesting thought Lifer. What you say makes sense. I know Super Bowl adds are expensive (at 3 mil for 30 secs), but many of the adds are talked about for months afterwards. I wonder though, if we were to put an add in the Super Bowl, how much of an uproar this would cause with employees and shareholders alike. UPS does need to come up with something new and innovative as far as advertising. Whiteboard is getting old. [/QUOTE]
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