Ferrari and UPS

Discussion in 'Sports' started by UPS4Life, Sep 19, 2014.

  1. UPS4Life

    UPS4Life Active Member

    Glad to see our name on the Ferrari Scuderia formula 1 cars! Good luck to Kimi and Fernando in Singapore this weekend!

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  2. BrownTexas

    BrownTexas Well-Known Member

    Prolly cost $250,000 to put that there for one race.
  3. But at the same time, I cant get a new dolly!
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  4. UPS4Life

    UPS4Life Active Member

    Being Ferrari and formula 1 I would be willing to bet a lot more. I just find it great that ups teamed up with one of the top performers in the highest form of racing. UPS started their partnership with Ferrari last year I believe.

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  5. UpstateNYUPSer

    UpstateNYUPSer Very proud grandfather.

    So, to recap, we first went after the Soccer Moms, then we went after the Nascar Dads, and now we are going after the 1% of Americans who actually admit that they watch Formula 1? Sounds like a waste of advertising dollars to me.
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  6. Quit posting stuff,that I agree with!:happy-very:
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  7. oldngray

    oldngray nowhere special

    1% watch Formula 1? That estimate is probably off by an order of magnitude or two.

    1BROWNWRENCH Amateur Malthusian

    I enjoy watching Formula 1, but Ferrari can't get even close to the podium these days. Maybe things will change. Redbull is struggling too.
  9. UpstateNYUPSer

    UpstateNYUPSer Very proud grandfather.

    More people watch soccer than F1.
  10. Johney

    Johney Well-Known Member

    1% here, but what about other countries where they run these races? Ever think they may be trying to get our name out to some of those countries they run these races who maybe have never heard of UPS?
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  11. Hey Europe,we can smash your packages too?
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  12. AndUPSER

    AndUPSER Active Member

    I've heard numbers as high as 600 million people watch F1 worldwide. I would say it's a good advertising investment since UPS wants to expand overseas
  13. Johney

    Johney Well-Known Member

    I'm sure we already do that.
  14. Conquer north America first,then take on the rest of the world....jmho
  15. ChickenLegs

    ChickenLegs Safety Expert

    I agree. They know what they're doing.
  16. Johney

    Johney Well-Known Member

  17. My sup,is always right.

  18. worldwide

    worldwide Active Member

    Formula One can be seen live or tape delayed in almost every country and territory around the world and attracts one of the largest global television audiences. The 2008 season attracted a global audience of 600 million people per race. It is a massive television event; the cumulative television audience was calculated to be 54 billion for the 2001 season, broadcast to two hundred countries.

    The sponsorship was not meant for the US audience but more Americans are watching F1. The United States viewership for Formula 1 racing jumped from 1.7 millions viewer in 2013 to 11.4M in 2014 (Autoweek, 2/6/14).

    NASCAR was meant just for the US as it is only a US sport. Formula 1 is a worldwide sport with a large audience.
  19. jumpman23

    jumpman23 Oh Yeah

    Never been to an Indy race, but man im pheenin to go to 1 one day. I heard itz badazz, way better than Nascar. That's 1 I have on my bucket list for sure.
  20. Returntosender

    Returntosender Well-Known Member