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So Long Compact Truck, In the US At Least
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<blockquote data-quote="bbsam" data-source="post: 913065" data-attributes="member: 22662"><p>I wonder if Ford's decision wasn't based on something the author left out. He talks alot about sales numbers, but not about profit. Before the Taurus/500 was revamped it too was considered for cancellation even though it was a best seller in class year after year. Problem was that the reason the sales numbers were so high was because they were viewed as "fleet cars" and sold thousands (at little to no profit) to Hertz, Enterprise, etc. As for a small diesel, I doubt it would sell very well. It would be a niche market at a cost similar in power and cost to Ford's 2.0l Eco-boost. I'm looking forward to the day when the Eco-line of engines for Ford are the base power plants.</p></blockquote><p></p>
[QUOTE="bbsam, post: 913065, member: 22662"] I wonder if Ford's decision wasn't based on something the author left out. He talks alot about sales numbers, but not about profit. Before the Taurus/500 was revamped it too was considered for cancellation even though it was a best seller in class year after year. Problem was that the reason the sales numbers were so high was because they were viewed as "fleet cars" and sold thousands (at little to no profit) to Hertz, Enterprise, etc. As for a small diesel, I doubt it would sell very well. It would be a niche market at a cost similar in power and cost to Ford's 2.0l Eco-boost. I'm looking forward to the day when the Eco-line of engines for Ford are the base power plants. [/QUOTE]
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So Long Compact Truck, In the US At Least
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