UPS Leads List Of 10 Companies With The Most Positive Effect On Their Communities - Bezinga
Brand perception is a great and unwieldy thing. It can propel a corporation to market dominance or send it into a tailspin that can be hard — even impossible — to recover from.
With that in mind, tools like surveys can be an important part of determining how customers experience a company’s culture or how they perceive their interactions with it.
Morning Consult recently polled more than 300,000 Americans about the brands they feel have the most positive influence on the people they serve. Asked whether a company or brand makes a positive or negative impact on their community, those surveyed ranked United Parcel Service, Inc highest, with the U.S. Postal Service an extremely close second.
Brand perception is a great and unwieldy thing. It can propel a corporation to market dominance or send it into a tailspin that can be hard — even impossible — to recover from.
With that in mind, tools like surveys can be an important part of determining how customers experience a company’s culture or how they perceive their interactions with it.
Morning Consult recently polled more than 300,000 Americans about the brands they feel have the most positive influence on the people they serve. Asked whether a company or brand makes a positive or negative impact on their community, those surveyed ranked United Parcel Service, Inc highest, with the U.S. Postal Service an extremely close second.
