"Gidget the Chihuahua, the bug-eyed, big-eared star of 1990s Taco Bell commercials who was a diva on and off the screen, has died." That brings to mind that unlike companies such as GeiCo that has a gecko, AXA that has a gorilla, and the USPS that has an eagle ... UPS has no mascot. So I thought maybe we could offer up a few. How about a carrier pigeon? It's swift ... can get from one place to another reliably ... and has a speedy alimentary system.