UPS Says New Social Platform Shows Openness to ‘Critiquing Ourselves’ - Wall Street Journal United Parcel Service Inc. is rolling out a social networking platform that will allow many of its workers to discuss work-related safety and health issues. The system is intended to help truckers, packers and management post questions and comments on health and safety concerns. Workers will also be able to bring safety hazards to the attention of supervisors and discuss best practices for avoiding health and safety issues such as repetitive stress injuries and driver fatigue. Workers will be encouraged to offer criticism–feedback that the company refers to as “constructive dissatisfaction,” UPS CIO Dave Barnes told CIO Journal. Getting employees to use enterprise social networks has proven difficult in many companies, but it may be even more challenging for UPS to get employees to adopt the tool broadly because of earlier tension between management and labor on safety issues.