UPS taps Ogilvy as global ad firm - Atlanta Business Chronicle
United Parcel Service Inc. ended its six-month search for a new global advertising firm, picking Ogilvy to handles global advertising, relationship marketing and digital activities.
The Atlanta-based package shipping giant (NYSE: UPS) said Ogilvy’s sister agency Maxus will oversee media placements.
UPS lauded Ogilvy’s “ability to execute across communication channels around the world, strong business-to-business brand experience and an ability to drive business results.”
United Parcel Service Inc. ended its six-month search for a new global advertising firm, picking Ogilvy to handles global advertising, relationship marketing and digital activities.
The Atlanta-based package shipping giant (NYSE: UPS) said Ogilvy’s sister agency Maxus will oversee media placements.
UPS lauded Ogilvy’s “ability to execute across communication channels around the world, strong business-to-business brand experience and an ability to drive business results.”
