Look Out FedEx and UPS -- Is Amazon Going To Disrupt The Shipping Industry? - Forbes Amazon started out in the book business. Their online model disrupted the retail book industry. They moved into other items and eventually their online presence changed and disrupted the entire retail industry. But they didn’t stop there. Moving into the grocery industry, they acquired traditional brick-and-mortar stores such as Whole Foods. Again, they became an industry disrupter. So which industry is next? One industry that has been a beneficiary of Amazon’s success has been the shipping industry. FedEx, UPS, and the USPS have earned billions of dollars as a result of the massive amount of product customers order from Amazon. But that is about to change.