As a small business owner, I have to compete with a lot of other businesses for your business.
Most customers are bottom shoppers, including many on this board. We have one driver that drove to knoxville to pick up some items for his house to save shipping charges. Money saved on shipping, $45. Time spent going after the item, 5 hours, miles traveled, 287. And he was bragging about how much money he saved because he saved $5 on the item, and the shipping. I figure he went in the hole.
I offer the customer options, they can choose between UPS, fedx and USPS. Or the cheapest way. 99% choose the cheapest way. And for many smaller items, less than 3-6 pounds, the USPS is the cheapest by far. After all, how can you get a mag like southern living delivered to your house for less than 75 cents an issue? And they can mostly deliver in as good a timeline as UPS, sometimes better to certain areas.
But if the item is heavy or is valuable, its UPS or FDX.
So while I prefer UPS myself, the customer is the one that needs to choose.
As for Free SHipping, really???????UPS ships for free????? Tell me how that works?

Its a gimick. Their prices are higher, but they offer free shipping. Just like the guys that offer flat rate shipping
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