Andy the Whiteboard Commercial guy is back

Discussion in 'UPS Discussions' started by Channahon, Sep 7, 2008.

  1. Channahon

    Channahon New Member

    I just viewed 3 new commercials on UPSer' that will be aired during the NFL games today. Quite the improvement over previous commercials in my opinion, although the hair has to go. Your thoughts???
  2. faded jeans

    faded jeans just a member

    Nobody likes Andy the Whiteboard guy and you're right about the hair.
    Cut it or make ads for someone else.
  3. pretzel_man

    pretzel_man Well-Known Member

    When they first came out, I hated them....

    Then, when I would talk with friends or people I would meet, the vast majority loved the whiteboard ads.

    I guess we have to understand that the ads are not for us. They are meant to have customers and potential customers remember UPS.

    Based on the reaction of those people, I think the ads are working...

  4. barnyard

    barnyard KTM rider Staff Member

    That's my impression also. We hate them, our customers love em.

    I don't get it.

  5. UpstateNYUPSer

    UpstateNYUPSer Very proud grandfather.

    It's really quite simple. They are exposed to UPS for 30 seconds while we deal with it 24/7.
  6. rod

    rod retired and happy

    We hate them because they are all about the "perfect world of UPS" ----not like it really is. Andy should have someone standing over his shoulder yelling "faster-faster and get a haircut" :peaceful:
  7. tonytiger

    tonytiger Member

    Since they started to have commercials after the kickoff, I really don't watch commercialball anymore.
  8. UpstateNYUPSer

    UpstateNYUPSer Very proud grandfather.

    I just saw the one where he draws the airplane. Not bad.
  9. I wonder if the drawing (s) are computer generated? The lines look too clean and perfect. Maybe they should "CG" his hair and make it conform to UPS standards.
  10. over9five

    over9five Senior Member Staff Member

    I just think to have this guy as a representative of UPS is an insult to well-groomed UPSers everywhere.

    I mean, we put such an emphasis on appearance. We even have pictures posted in thousands of centers showing the proper cut of ones hair.

    ....and then we hire long-hair Andy as our spokesman...
  11. Dutch Dawg

    Dutch Dawg Active Member

    You can almost hear the ad agency presentation now. "Andy's the type of guy with creative ideas for business solutions who thinks outside of the box ( I hate that phrase so I had to ad it.). He carries with him a certain edginess that presents this to the target audience through his appearance." Oh boy.......

    UPS still has a long way to go if they intend to present as well in on air commercials as Brand-X.
  12. freeloader

    freeloader geek

    So in other words, he is everything that UPS isn't. While I was an employee, I never perceived UPS as creative, edgy, or outside the box. My perception was quite the opposite - methodical, set in their ways, conservative.

    I don't think he should have long hair either; kind of insulting to the thousands of employees who are held to higher appearance standards.
  13. Yeah, I completely agree. Drives me nuts, but it is the only UPS commercial that my friends and family ever remembered. Usually they say "you guys have commercials?" Big improvement. Stilll not as funny as FedEx commercials, but I have had people say "oh yeah, that Andy guy who explains that delivery intercept thing..." at least people are getting a message.
  14. rod

    rod retired and happy

    Andy the dandy:hawaii_girl::hello,soldier::princess::you_go_girl: