Over the years I have received many nice 'gifts'' for safe driving awards. Watch- 5 years SD, still wear it when not on the job. Two color TVs, a surround sound system, a nice table clock, several other nice-enough things. I know some of this stuff isn't all that great but, Hey they are free and I get paid good money for doing what I do. The bench mark year ( 5,10,15, etc) awards are better than the in between years.
OH, almost forgot. A few years ago all the 20 year service providers recieved two UPS caps with 20 years service and their names embroidered in UPS gold thread. I know it's not much, but the idea was good.
Nearly everyday at the PCM a sup gives out one or more UP$ trinkets( water bottles, caps, tshirts) for people caught doing something right involving safety. Again, it's not much but a nice thought that at least recognizes something positive.