I have never met Debbie but I have had a couple of hallway conversations with other people in Brand / Communications.
This what I included and bolded in my first post
I thought it was interesting that neither the blog nor the PDF file mentions Brown Cafe but that is probably that this is a Branding concern.
That is essentially what comes across in Debbie's video.
I don't think her group actually monitor's Brown Cafe but knowing the nature of the tools they use to crawl the web, BC posts do pop up on occasion.
I think they are more interested in Facebook, Tweeter, etc. where customers may provide feedback.
The most likely official monitors of Brown Cafe, just logically thinking it through, would be in the Human Resources and Security functions. HR would want to know how employees are reacting to changes, new programs, etc. Security would be interested in threats to UPS and to UPS employees that are indicated here.
Of course, there are many un-official monitors of Brown Cafe who bring certain posts to the attention of UPS Management. These are not systemic in nature but any post can be monitored by anyone within UPS.