I would invest in fixing the on going "un-fixable" problems with PAS/EDD.
I would give myself a raise and a golden parachute.
I would tell everyone who does not agree with me, to pound sand.
Jokes aside,
I would wash the pkg cars daily.
I would provide crisp well made uniforms for all the drivers.
I would enforce appearance standards for all drivers.
I would target market advertising dollars in a 20/ 80 split.
20% for public image, 80% to those who actually ship pkgs.
I would not micromanage.
I would try to reinstate humanity, compassion and a true team spirit, tempered with the fact, we are in a competitive business.
I would have a Focus meeting with I.E. and have them explain how they have tried to change physical science, to meet realistic monetary goals.
I would try, and try again, to make this a growing, healthy company, then jump out of the plane with my golden parachute.